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Yoni Heisler
Guest
Earlier this week, longtime technology journalist Walt Mossberg penned a piece for The Verge arguing that the iPhone 7 needs to "be spectacular," particularly because the products Apple introduced at its special media event this week were nothing special. I found Mossberg's take in this regard to be a little bit off base. This week's media event wasn't intended to show off Apple's latest and greatest technologies. Rather, it was intended to shore up holes in the company's product line, specifically as it pertains to a 4-inch iPhone. Remember, Apple last introduced a 4-inch iPhone more than two and a half years ago when it released the iPhone 5s. The iPhone SE, therefore, is simply Apple playing catch-up and realizing that a large portion of its user base actually prefer using a more compact device. After all, 30 million new 4-inch iPhones were sold in 2015 alone. (more…)
Via BRG - Boy Genius Report