J
Jacob Siegal
Guest
For the past few years, T-Mobile has been making waves with its 'Un-carrier' campaign, successfully separating itself from other carriers while shaking up the entire industry in the process. Quite possibly the biggest Un-carrier move to date was the debut of Binge On, which allows users to stream videos from certain services over their mobile devices, without it counting toward their monthly data allotment. Unfortunately, despite the appearance of a great offer, Binge On has struggled with bad publicity since its inception, and now a new study from Northeastern University is bringing to light even more issues with the incentive. (more…)
Via BRG - Boy Genius Report