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Yoni Heisler
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With Apple's iPhone 7 launch set for this Friday, Apple over the last few days has steadily ramped up its advertising efforts. After providing an iPhone 7 Plus to Sports Illustrated and ESPN in order demonstrate the device's ability to capture fast-moving sporting events, Apple executive Phil Schiller recently took to Twitter and pointed us to yet another demonstration of the iPhone 7 Plus' photography prowess. A few days ago, Apple gave Outside Online's Jakob Schiller an iPhone 7 Plus and told him to have at it. After a few days of using the iPhone 7 Plus in a variety of outdoor environments, Schiller's praise for Apple's flagship iPhone was unequivocal, calling it the best new adventure camera of the year.
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