Facebook apologizes for video viewing-time error

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Facebook apologized on Friday for what it described as a “miscalculation” in the way it reported how long, on average, videos on the site were viewed— an error that caused the metric to be exaggerated. The error stemmed from how the company did the math on video viewing length, taking into account only people who watched a video for three seconds or more, the social media giant said. If the company had taken into account views that were less than three seconds, the average duration of video viewed would be shorter.

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