Netflix is winning a war it doesn’t even want to fight

  • Thread starter Thread starter Zach Epstein
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Zach Epstein

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Netflix has always seemed like an excessively pro-customer company. Since Netflix first launched its streaming product, it has been letting users share their login credentials with friends and family. In fact, it has on several occasions encouraged subscribers to share their logins. The company also turned a blind eye for years as customers from regions around the world spoofed their locations using virtual private network services, or VPNs, in order to access region-locked content not available in their countries. To this day, Netflix still happily lets users share login credentials with friends and family — the company even introduced a profile feature so that content viewed by other users doesn't impact the main subscriber's viewing history or recommendations. Region spoofing, however, is a different story.

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