Apple executives like CEO Tim Cook like to repeat, often, what's become a kind of mantra inside the company as well as during public events like this week's annual developer showcase, WWDC 2021: Namely, that privacy is a "human right," and that as much as possible, the iPhone maker is going to bake privacy into the core of its expanding line of products and services.
But this human right, based on the company's actions, doesn't seem to extend to the People's Republic of China. The latest example of this was evident, in fact, from an important new Apple privacy feature announced during this week's developer conference. That feature is Apple's new so-called "private relay," an iOS 15 feature which masks the web browsing behavior of Internet users from ISPs and advertisers, and certainly tracks with the high-profile new ad that Apple just launched as part of its "Privacy. That's iPhone" ad campaign. In that ad, we see a visualization of an iPhone owner stopping all the creepy trackers and snoops from following him around. It's pretty entertaining, overall, and neatly sums up Apple's admirable commitment to not being as invasive and privacy-flouting as most of the other tech giants you can point to. Not mentioned, however, are all the exceptions that Apple carves out for China -- where Apple derives almost 15% of its revenue and where the company accepts distasteful compromises to keep itself in the good graces of the country's totalitarian, communist regime that engages in genocide, among other things.
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Apple: Privacy is a human right, unless you live in China originally appeared on BGR.com on Wed, 9 Jun 2021 at 17:02:07 EDT. Please see our terms for use of feeds.
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