Google says that YouTube ads are 80% more effective than TV ads

[Guest Jacob Siegal]

http://androidforum.us/data/MetaMirrorCache/2d866e33dbfacda5acd15e6e5a69f922.jpgWant to know one surefire way to anger the TV industry? Tell them that their commercials aren't all that effective. That's exactly what Google claims in a new report, in which the company analyzed ad campaigns across eight countries to find that YouTube ads were more effective than TV ads 80% of the time.

 

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Via BRG - Boy Genius Report