Why Pokemon Go is an even bigger game-changer than you think

[Guest Tero Kuittinen]

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Nintendo finally allowed a mobile game version of one of its biggest money-spinners to be made. And you have been hearing about it a lot over the past 48 hours. Possibly too much. But one thing that has not been widely discussed is the truly monstrous revenue performance that Pokemon GO has delivered right out of the gate. This app is a beast of truly exotic and unprecedented nature. It has delivered the hottest first 72-hour revenue performance in US mobile content history.

 

We are witnessing a decisive turning point in the mobile content industry.

 

(more…)

 

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Via BRG - Boy Genius Report