Uber’s crazy flying taxi idea isn’t as crazy as you might think

[Guest Yoni Heisler]

A few months ago, Uber signaled its intention to embark on a new initiative with the potential to revolutionize the transportation industry to an even greater degree than mundane carpooling. In a 100-page whitepaper published last October, Uber introduced us to Uber Elevate, a nascent program seeking to make the sci-fi notion of flying cars a reality. And putting its money where its mouth is, Uber just two months ago hired a former NASA engineer with an impressive and oddly robust research background involving flying car technologies to head up the program.

 

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