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GoPro showed us how well defying the smartphone market can work


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Guest Tero Kuittinen
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The biggest consumer market trend of the past decade has been how smartphones have suffocated one consumer product category after another. Portable video game consoles, music players, cameras — stand-alone devices have been left reeling by the relentless improvement of smartphone processing power, memory size and camera quality. Global camera sales shrunk by a stunning -40% in 2013. The immensely powerful Nintendo empire is reeling as its cornerstone 3DS handheld franchise has started missing sales targets. iPod sales have dived into terminal decline.

 

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Via BRG - Boy Genius Report

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